Elon Musk changes his name to Kekius Maximus on X
4 min readElon Musk, the world’s richest man, recently caused a stir after changing his name on the social media platform X to “Kekius Maximus,” igniting widespread speculation. The move, accompanied by a new profile picture showing the character Pepe the Frog—an internet meme widely associated with far-right groups—has raised questions about Musk’s intentions. However, he did not immediately provide an explanation for the name change or the new profile image.
The name “Kekius Maximus” has left many scratching their heads. “Kekius” appears to be a Latin-inspired twist on the word “kek,” an internet term that originated in gaming circles and is roughly equivalent to “LOL” (laughing out loud). However, it has since gained popularity among some alt-right groups, adding an extra layer of controversy to Musk’s actions. Additionally, “Kek” is the name of an ancient Egyptian god of darkness, often depicted as a frog-headed figure, which could further explain the choice of imagery, particularly given the inclusion of Pepe the Frog in Musk’s new profile picture.
The addition of “Maximus” further complicates the mystery. Most people would associate it with the character Maximus Decimus Meridius from the popular film Gladiator, played by Russell Crowe. This association brings an air of heroism and grandeur to the name, but its meaning in this context remains unclear.
The timing of the name change has generated significant buzz, especially in the cryptocurrency community. Within hours of Musk’s social media update, the value of a memecoin— a digital currency inspired by internet memes—named after “Kek” saw a significant surge in value. While Musk has been known to impact the prices of cryptocurrencies through his social media posts, it is still uncertain whether he had any involvement in this particular memecoin or its sudden rise.
Musk’s influence on cryptocurrency prices is not new. His tweets and comments have previously caused volatility in the crypto market. For example, his remarks about Bitcoin, Dogecoin, and other digital assets have led to dramatic price shifts. However, it is unclear whether Musk’s latest name change is directly tied to any business or financial interest, or if it is merely a personal statement or joke. His track record of unpredictable behavior on social media has only fueled speculation about his motivations.
The use of Pepe the Frog in Musk’s profile image also adds fuel to the fire. Pepe, originally a harmless cartoon character created by artist Matt Furie, has unfortunately been appropriated by far-right online communities and used as a symbol of extremism. While Furie has denounced the meme’s association with hate groups, the image has nevertheless remained linked with controversial movements. Musk’s use of Pepe in his updated profile picture has sparked debate about his intentions, with some questioning whether he is deliberately courting controversy or simply indulging in internet culture.
In addition to the cryptocurrency world, Musk’s name change has also drawn attention in the realms of pop culture and politics. His ties to US President-Elect Donald Trump and his status as a prominent figure in the tech world have only added layers of intrigue to the situation. Given Musk’s history of aligning himself with controversial figures and movements, it’s likely that this latest move will be dissected by commentators and analysts for weeks to come.
For now, the mystery surrounding Elon Musk’s name change and the symbolism behind “Kekius Maximus” and Pepe the Frog remains unsolved. Whether this is part of a larger, more deliberate strategy or just another impulsive move in Musk’s social media antics is unclear. But one thing is certain: when Elon Musk makes a change, it tends to leave a lasting impact and prompt plenty of discussion.