National Trust and TV Wildlife Expert Launch Autumn Nature Campaign

Wild Senses’ Encourages Britons to Reconnect With Nature During Colder Months

The National Trust has partnered with wildlife filmmaker and BBC presenter Hamza Yassin to launch a new initiative encouraging people across the UK to reconnect with nature as autumn and winter approach. The campaign, titled “Wild Senses,” aims to inspire individuals to engage with the natural world through sight, sound, touch, and smell even as temperatures drop and daylight hours shorten.

Inspired by BBC’s “Hamza’s Hidden Wild Isles”
The launch follows the premiere of Yassin’s new BBC series, Hamza’s Hidden Wild Isles, which celebrates Britain’s changing seasons and showcases wildlife across the country. The series, co-produced by the National Trust and the Open University, highlights how nature thrives not just in the countryside but also in urban areas, urging viewers to notice and appreciate the world around them.

Poll Reveals Seasonal Disconnection
According to a recent YouGov poll commissioned by the National Trust, many people feel increasingly disconnected from nature during autumn and winter. Although 90 percent of respondents said that spending time outdoors improved their wellbeing, only one third reported feeling connected to nature throughout all seasons. Just 13 percent said autumn was when they felt most in tune with the natural world, while only 3 percent chose winter.

Hamza Yassin: ‘Autumn Is a Feast for the Senses’
For Hamza Yassin, the campaign’s ambassador, autumn represents one of the most vibrant and rewarding times to explore nature. “For me, autumn is the time to use all your senses,” Yassin said. “The colors of the trees are breathtaking, the sound of migrating birds fills the air, and you can even taste the season through foraged fungi.”

He described autumn as a “change of the guard,” with summer birds departing for Africa as redwings and pink-footed geese arrive from the north. “Go to Richmond Park, sit quietly, and listen to the stags roaring during the red deer rut,” he added. “There’s so much to listen to, feel, and see. Autumn is probably the best time of year to experience it all.”

Bringing Nature into Everyday Life

One of the key messages of both Yassin’s show and the “Wild Senses” campaign is that nature is everywhere not only in remote landscapes but also in towns and cities. “You have the fastest living creature, the peregrine falcon, living in our cities,” Yassin noted. “You’ve got one of the cleverest the pigeon and one of the most cunning, the urban fox. There are badgers, hedgehogs, and countless hidden gems. You just have to look a little closer.”

New Naturehood Walking Routes Launched
To help people rediscover local wildlife, the National Trust has partnered with the walking app Go Jauntly to launch Naturehood, a series of free curated walks in London, Manchester, and Birmingham. These routes encourage users to explore green spaces and waterways, highlighting the biodiversity that exists even in heavily populated areas.

Omega Tv UK celebrates ONE YEAR ANNIVERSARY, we wish to thank all our viewers for helping us reach this milestone.

Happy 1st anniversary to Omega TV UK!.

Hilary McGrady on the Power of Everyday Nature
Hilary McGrady, the Director General of the National Trust, emphasized that nature can be found close to home, not only in designated parks and reserves. “Nature isn’t just in our nature reserves it’s in our gardens, streets, and local parks,” she said. “Autumn offers a true sensory feast: the crunch of leaves, the scent of damp earth, the feel of conkers and the taste of hedgerow berries. This connection is vital for our wellbeing, especially as the darker days set in.”

Encouraging Mindfulness Through Nature
The “Wild Senses” campaign also ties into growing national discussions about mental health and the restorative power of the outdoors. By promoting mindful engagement with nature, the National Trust hopes to inspire more people to step outside during colder months, building a year-round habit of outdoor appreciation.

A Seasonal Invitation to Explore
Ultimately, both the National Trust and Hamza Yassin hope that “Wild Senses” will help Britons embrace the beauty and tranquility of the season. “Nature doesn’t stop when summer ends,” Yassin said. “It just changes its rhythm and if we pay attention, it’s an incredible time to be part of it.”

About The Author